Increasing Awareness Around The Risks of Alcohol

Alcohol is one of the most widely consumed psychoactive substances in the world. Up until very recently, it was believed that moderate alcohol consumption had various health benefits, however with recent students published by the CCSA, we've come to realize that our beliefs about alcohol might have been wrong.

CCSA led the initiative to update Canada’s Low-Risk Alcohol Drinking Guidelines which previously recommended no more than 15 drinks per week for men and 10 drinks for women. The new publication called Canada's Guidance on Alcohol and Health now recommends no more than 2 alcoholic drinks per week, a drastic difference from previous guidelines.

Although the consumption of alcohol is widely socially acceptable, this new information encourages us to rethink the consequences of alcohol and change our habits accordingly.

The first step is truly understanding the long-term risks and realities of alcohol. These include:

  1. Addiction: Alcohol is an addictive substance that can lead to physical and psychological dependence. Chronic alcohol use can result in tolerance, which means that higher amounts of alcohol are needed to achieve the same effects. This can lead to alcoholism, a chronic and progressive disease that can have devastating consequences for individuals and their families.

  2. Liver disease: The liver is responsible for processing alcohol, but excessive alcohol consumption can damage liver cells and cause inflammation. This can lead to fatty liver disease, alcoholic hepatitis, or cirrhosis, a serious and irreversible condition that can lead to liver failure.

  3. Cardiovascular disease: Heavy drinking can increase blood pressure, triglycerides, and the risk of developing atrial fibrillation, a type of irregular heartbeat that can increase the risk of stroke.

  4. Cancer: Alcohol consumption has been linked to an increased risk of several types of cancer, including mouth, throat, liver, breast, and colorectal cancer. The risk of cancer increases with the amount of alcohol consumed, and even moderate alcohol consumption can increase the risk of breast cancer in women.

  5. Mental health problems: Alcohol consumption can have negative effects on mental health, including depression, anxiety, and sleep disorders. It can also impair cognitive function, judgment, and motor coordination, increasing the risk of accidents, injuries, and deaths.

  6. Social and economic problems: Alcohol consumption can have negative social and economic consequences, including interpersonal conflicts, impaired work performance, and financial problems. It can also contribute to crime, violence, and other wider societal issues.

It's important to be aware of the risks of alcohol consumption so that we can make better decisions around what we're drinking. With increased awareness of alcohol-related issues, more and more people will be encouraged to experiment with non-alcoholic alternatives.

Sobrii 0-Spirits enable you to create familiar cocktails with a similar taste profile, so that although you're reducing your alcohol, you don't have to compromise on experience.

In the future, we can expect to see more inclusive options like Sobrii 0-Spirits at bars and restaurants and perhaps even fully non-alcoholic bars (similar to those in the U.K.). As more information emerges, our social habits will start to see shifts in behaviours to be more conducive to health and wellness.

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